Saturday, August 20, 2005
Creative expands the war against Apple and iPods / Singapore company's Zen players just the beginning, says firm's CEO (San Francisco Chronicle)
In November, Creative Technology Ltd. CEO Sim Wong Hoo declared "war'' on Apple Computer Inc., brashly predicting his firm's MP3 players would knock the ultra popular iPods down a peg or two. So far, that war has proven more costly for Singapore's...
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